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what we really do and why @ austin

8/31/2014

 
by christina britt lewis

instead of,

"do what you love,"


perhaps the more effective mantra for the entrepreneur,
the linchpin and maker of change might be,


"love what you do."

Picture
If we can fall in love with serving people,
creating value,
solving problems,
building valuable connections
and doing work that matters, 
it makes it far more likely we're going to do important work.

- seth godin
the redesign company austin
we came to austin to do important work
and maybe a little bit of boot shopping...
the redesign company austin
we quit everything to start over and "do what we love" for a living 10 years ago.
we learned you have to love what you do in order to do what you love.
most of us do hard work that is not the slightest bit highfalutin.

right?

people think we shop and chop pillows all the live long day.
hehehe...

what we really do is...
decide where all the stuff should go
move the wicked heavy stuff
help people let go of the notsogreat stuff
search for the cool stuff in hot attics
iron and steam the wrinkly stuff
wire, measure, and hang the stuff on the walls 
assemble the stuff with bazillion parts
organize the stuff
try not to get sweat on the stuff
clean the stuff
take the garbagey stuff to the dump
vacuum under and around the stuff
take and edit photos of the stuff
write about the stuff
squeeze into tiny spaces for the sake of the stuff...
Picture
we gotta do the hard work if we wanna do the important work.
when our hard work is done, people come home and see the beauty in their stuff.
peace and contentment follow.

we already have everything we need to live a beautiful life.

glennon doyle melton calls this awakening of gratitude for what we already have 
"wearing perspectacles"
i guess that makes us
perspectacle prescribers.
the redesign company austin
loving what we do in order to do what we love in austin,

christina
angela
kelly


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    • our story
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    • tim lewis
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